The ODA is the trade association recognised internationally as the voice of the sector, working to create and promote standards that help services deliver user trust and confidence.
Our extensive package of advice and guidance for dating services reflects our continuing commitment to standards and a belief that this can be best achieved in a fast-changing environment through guidance and best practice.
Use our self-assessment tools to review your safety measures and rules on behaviours on services.
For the online dating industry Open Banking Instant Payments offers users the ability to make payments and initiate subscriptions without the need to manually enter and share credit or debit card details.
Leading dating brands including Tinder, Match, Hinge, Bumble, Badoo, Plenty of Fish, OurTime and Muzmatch have teamed up with the government to encourage their users to get COVID-19 vaccinations through a new campaign.
Popular brands including Tinder, Plenty of Fish, OKCupid and Hinge join Match.com as ODA members signaling further international expansion for the ODA.